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PDFWAC 314-05-035

Branded promotional items.

(1) Nothing in RCW 66.28.305 prohibits a licensed domestic brewery or microbrewery from providing branded promotional items which are of nominal value, singly or in the aggregate, to a nonprofit charitable corporation or association, exempt from taxation under 26 U.S.C. Sec. 501 (c)(3) of the Internal Revenue Code as it existed on the effective date of this section for use consistent with the purpose entitling it to such exemptions. Branded promotional items may not be targeted to or be especially appealing to youth.
(2) If the nonprofit charitable corporation or association applies for and receives a special occasion license, they are considered a liquor retailer and are required to comply with RCW 66.28.305. Branded promotional items:
(a) Must be used exclusively by the retailer in a manner consistent with its license;
(b) Must bear imprinted advertising matter of the industry member only, except imprinted advertising matter of the industry member can include the logo of a professional sports team which the industry member is licensed to use;
(c) May be provided by industry members only to retailers and their employees and may not be provided by or through retailers or their employees to retail customers; and
(d) May not be targeted to or be especially appealing to youth.
(3) An industry member is not obligated to provide such branded promotional items as a condition for selling alcohol to the retailer.
(4) Any industry member or retailer or any other person asserting the provision of branded promotional items as allowed in this section has resulted or is more likely than not to result in undue influence or an adverse impact on public health and safety, or is otherwise inconsistent with the criteria of this section, may file a complaint with the liquor and cannabis board. Upon receipt of a complaint, the liquor and cannabis board may conduct such investigation as it deems appropriate.
(a) The liquor and cannabis board may issue an administrative violation notice to the industry member, the retailer, or both.
(b) The recipient of the administrative violation notice may request a hearing under chapter 34.05 RCW.
[Statutory Authority: RCW 66.08.030. WSR 16-01-102, ยง 314-05-035, filed 12/16/15, effective 1/16/16.]
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